Year
2022
Deliverables
- Naming
- Logo
- Branding
- Copywriting
Landscapes that demand attention.
Since 1986, Michael Hatcher & Associates has been the region’s trusted partner for commercial landscaping solutions. They’ve got it down to a science. While you focus on growing your business, their team of industry-leading experts will handle the details of your landscapes; big and small. Ensuring that your properties impress employees, clients and tenants year-round.
We worked with their team to develop a new identity that would take them to the national level. Using our research we spotted a unique opportunity where the brand could grow in and claim a large percentage of new business. Moving away from the name and strategy of a single owner (Michael Hatcher), we create a brand that that evoked feelings of an authentic craftsman meets upscale elegance.